General Store

The General Store

Visit the store that inspired the Sundance Catalog and take home a bit of the Sundance spirit.

At The General Store, we have challenged ourselves to expand our assortment of organic clothing and crafts made from recycled products. We support local artists as well as artists from around the nation. We will continue to carry new organic clothing, jewelry, art and clothing that is fair trade made. As always, we have the most incredible selection of jewelry found anywhere as well as Sundance logo merchandise. Remember your trip to Sundance long after you’ve gone home with something special from our distinctive store.

Contact Us

Resort Main Building

Mon – Fri: 10 a.m. – 7 p.m.
Sat – Sun: 10 a.m. – 8 p.m.

Online Store

Shop an assortment of Sundance apparel in our online store. Click here.

Gift Cards

Give the gift of Sundance Mountain Resort all year long. Choose the gift card of your choice to celebrate the holidays, birthdays, weddings or for the perfect thank you. Sundance gift cards are available for shopping, dining, spa, lodging, Sundance Summer Theatre, concerts or the activity of your choice.

Gift cards may be purchased online or in person at the General Store or by calling 801.223.4250.